This idea is basically a typographic tub, which would have a 'fact'/story like such on the front and only the key points would be visible from afar to grab the attention of a shopper, however, the 'black on black' will become more visible as the shopper gets nearer to the product(if you tilt your laptop screen or squint your eyes you will understand more...hopefully...)My thinking behind this was i wanted to try something that would stand out with just the use of typography. I prefer the bottom one if i'm being honest.
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